Women at Baird
Baird is committed to being the workplace of choice for talented women. This focus not only creates an environment where all of our associates can thrive – it attracts the most talented, passionate professionals in the financial services industry. Learn more about what we do.
Turning Advocacy Into Action. Catina Koenig Pledges to Raise $200K for Habitat Home in the Twin Cities.
At a recent Habitat for Humanity Mixer, Catina Koenig delivered a heartfelt keynote reflecting on her upbringing and how those early experiences shaped the way she leads today. Her journey was not only moving, but a powerful reminder of the strength that comes from authenticity and generosity. Now a leader in both finance and community impact, Catina announced a bold pledge to raise $200,000 to build a home for a family in need. Her message was clear: women have the power - and responsibility - to drive meaningful change.
At Baird, we believe in building a culture that encourages us to be more than professionals - to be people who lift others up, who take ownership of our impact, and who lead with heart. Her story is a beautiful example of what it means to make a positive difference - in lives of the people we work with and the people we work for.
The Women in Finance - Table of Experts
Cassie Burns recently shared valuable insights as a featured panelist in the Table of Experts article by the Minneapolis/St. Paul Business Journal (MSPBJ). The discussion centered around the evolving landscape of opportunities for women in wealth management, emphasizing the significance of expanding avenues for women in such roles.
In the article, Cassidy highlighted a profound perspective, stating, "Culture is key. As I look at my career, the roles I held were less important than the people I worked with and the support I received from leadership as I grew." This statement resonates powerfully, underlining the pivotal role of a supportive and nurturing work environment in professional development.
The conversation delves into the crucial aspect of fostering inclusive cultures within the wealth management sector, emphasizing the impact of collaboration, mentorship, and leadership support on individual growth and success. Cassidy's closing remarks encapsulate the essence of prioritizing a conducive and empowering workplace culture for personal and professional advancement.
Women Leading the Way at Baird
At Baird, leadership is rooted in authenticity, collaboration, and a deep commitment to community. That spirit shines through in the firm’s Associate Resource Groups (ARGs), where for the first time ever every Vice Chair is female. These leaders come from across departments and backgrounds, each bringing a unique perspective and a shared passion for making Baird a place where everyone can thrive. Whether it’s improving parental leave transitions, expanding LGBTQ+ support, or creating more inclusive mentorship opportunities, these women are driving meaningful change that reflects the heart of Baird’s culture.
Their stories are a powerful reminder that when women are empowered to lead, the impact reaches far beyond their individual roles. From cybersecurity to operations, IT to private wealth, these Vice Chairs are shaping a workplace where growth is encouraged, voices are valued, and leadership is accessible. As one leader shared, “Dream as big as you want, the possibilities are endless.” At Baird, that’s not just a sentiment, it’s a standard. And it’s one that continues to attract professionals who want to lead with purpose and be part of something bigger.
Learn more about Inclusion and Diversity at Baird.
Proud to Be a Best Workplace for Women
Baird has been honored among the Best Workplaces for Women by Fortune® and Great Place to Work®.
Baird's New Podcast Invested: Advancing Women in Work & Wealth
Invested is a podcast for women who aspire to break barriers, enrich their lives and gain wisdom along the way. Join us as we explore the intersection of life, career and finances with extraordinary women leaders. Listen, watch or read at the link below.
Meet Baird's Leaders: Laura Thurow
Learn more about one of Baird's Leaders, Laura Thurow and about her journey with Baird.
Achieve Your Aspirations: Ana Geller
Ana Geller, Branch Manager of Baird's Baltimore Office, shares the challenges and opportunities she's experienced in her career.
Making the Move to Baird: Cassie McCrea Burns
Cassie McCrea Burns reflects on the factors that led her to Baird. She also elaborates on the experiences that have made her stay at the company.