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About Us

<sup>Our History</sup>OUR STORY

Our HistoryOUR STORY

In the late 1860s, Hans Peter (H.P.) Lau emigrated from Europe to the young town of Lincoln, Nebraska. Around the same time as the railroad arrived in 1870, he launched his wholesale grocery business, the H.P. Lau Company, with a single box of lemons. The business thrived in Lincoln for 90 years, and grew to occupy the three-story, 48,000 square foot Lau Building, which still stands on the corner of 8th and Q Streets in Lincoln.

In the 1970s, H.P.’s great grandson, Robert Brooks (R.B.) Lau, launched the Lau Financial Group, a small regional firm dedicated to serving the financial needs of the Lincoln community and their families. Hugh Lau joined the firm in 2000, followed by JoAnn Kreitman in 2004. R.B. was at the helm until 2019, when Hugh and Jo continued operations.

With their recent relationship with LPL Financial, the Lau Financial group begins a new chapter, poised to serve the needs of their clients today and well into the future.

At Lau Financial Group, we are inspired by our history, and adhere to values that have been passed on from one generation to the next. We believe in working hard for our clients, cultivating strong partnerships and relationships, and providing the value and respect you and your family deserve.

We want to put our experience and philosophy of optimism and dedication to work for you, helping you invest your box of lemons into a lasting legacy.

Our HistoryHow It All Started…

Client Centered

MEET OUR TEAM

We guide you and your family through every step of your financial planning journey, breaking down the complexities into clear and understandable terms.

Hugh Lau, CIMA&#174;

Hugh Lau, CIMA®

Managing Director

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Jo Kreitman

Jo Kreitman

Branch Operations Manager

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Shannon LAU

Shannon LAU

Marketing Director

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Value and respect you and your family deserve

We want to put our experience and philosophy of optimism and dedication to work for you, helping you invest your box of lemons into a lasting legacy.

CONTACT US TODAY